What is an Expo?
An Expo is a digital exhibition for products or services. In addition to the time-independent presentation of products or showrooms, an Expo can also include a live program in the form of presentations or discussion panels. From the “entrance area”, the Expo home page, customers and visitors can visit these events, showrooms and products of the Expo.
What kind of Expos are there?
There are two types of Expos:
Expo with one brand
A brand has the option to organize and hold an Expo exclusively around its own products for customers or for internal purposes (see below image 1).
Expo with more partner brands
For larger expos, multiple brands can also participate and present products and services for an entire industry, for example (see below image 2).
In this case there are two different roles:
Expo organizer: the Expo organizer creates the Expo and invites other brands to participate in the Expo and related events.
Invited brand: An invited brand can participate in the Expo and related events with its products and services.
Example of an Expo with one brand
The following is the Expo landing page with one brand (see below image 1):
Menu bar: your brand logo, “Explore”, “My Expo”, Events, your brand profile under “Our Brand”, your personal profile
Your 3D entry hall or header image (depending on package)
Name of Expo and description
Your 3D showrooms
Your products
Search and filter function
Contact button for sales calls
Image 1: Here you can see the preview of an Expo with one brand.
Example of an Expo with more partner brands
The following is the Expo landing page with participating partner brands (see below image 2):
Menu bar: your brand logo, “Explore”, “My Expo”, Events, your personal profile
Your 3D entry hall or header image (depending on package)
Name of Expo and description
Participating brands
Your 3D showrooms and those of the participating brands
Your products and those of the participating brands
Search and filter function
Contact button for sales calls
Image 2: Here you can see the preview of an Expo with more partner brands.